1. Prepare the product page and approved assets
Choose a public URL and identify the exact variant. Check its title, price, photographs, dimensions and availability. Supply authorized images or copy if access is blocked. Remove private customer information and retain evidence for measurable performance claims. A good source brief makes it easier to spot a video that misrepresents the product.
2. Define one audience and one objective
Write down who the ad is for, the problem it addresses and the next step you want viewers to take. Choose one main benefit and a supported proof point. A focused demonstration is easier to judge than a script selling every feature. Decide whether the goal is product education, a launch announcement or a specific promotion.
3. Turn the link into a production brief
Add the URL, market, language, offer and visual references. Review the facts before accepting a script. Specify duration and whether the asset is for TikTok, Reels, Shorts or another placement. The link starts the process, but a blocked page may require you to supply the information directly.
If you want to bypass manual briefs, use our autonomous Product URL to Video AI tool directly.
4. Approve the hook, proof and CTA
Open with an audience-relevant hook, show a credible use case and finish with one action. Request voice-over or captions explicitly. Confirm scope, usage credits and review requirements before execution. Do not assume unlimited variations or that an attractive generated demonstration proves a technical product claim.
5. Check delivery and test responsibly
Review appearance, spelling, pronunciation, price, crop and the destination link. Confirm music and likeness rights. Compare variations against a stable campaign baseline instead of promising a conversion lift. Update the creative when the offer changes. Keep an approved copy of the brief so later tests change one meaningful variable at a time.
Frequently asked questions
Does this require installing a Shopify app?
No. Start with a public link and approved assets in the workspace. This guide does not describe an installed Shopify App Store integration.
Can I download during the 24-hour preview?
No. The card-required Pro preview allows one production without downloads. Downloads open after the paid subscription starts; usage credits are sold separately.
